Kaitlyn BeckBrand & web designer

WorkWebsites & Digital, Print

Steer Friends

Steer Friends

A website and an event trailer wrap for an organization supporting people with disabilities and complex care needs.

Completed work
A Steer Friends trailer parked on asphalt under a clear sky, wrapped in white and blue with circular photos, the wordmark, Empowering Lives. Embracing Abilities., and steerfriends.org.

Project Overview

Steer Friends supports youth and adults with disabilities and complex care needs.

I designed the website and the trailer wrap for the event, so the organization reads the same online and on the road.

A desktop computer on a white desk showing the Steer Friends homepage: a short heading, a photograph of a person in a sunflower field, and three service cards.
Homepage, presented as a mockup

Design Approach

The website introduces the organization and how people can get involved. The wrap carries the same identity onto a large moving surface that is read in seconds.

Website
Clear paths for learning about the program and getting involved.
Trailer wrap
Mission, photography, and the event on a surface that has to work from a distance.
A laptop on a wood table showing a Steer Friends page with a photo grid on the left and a heading about getting involved on the right.
Get involved, presented as a mockup

Applications

Website

  • Homepage and involvement pages

Trailer wrap

  • Full wrap designed for the event
Close view of the Steer Friends trailer wrap: a yellow classic car, circular portraits, and large type for the charity automotive festival.
Trailer wrap, festival side

Outcome

Steer Friends has a website that explains the work, and a wrap that travels with the event.

The Steer Friends trailer from a short distance on a paved lot: the white and blue wrap, circular photos, and the wordmark against a bright sky.
Trailer wrap, in place

More from this project

Select an image to view it at full size.

  • Trailer wrap, rear view

  • Trailer wrap artwork, both sides