WorkBranding, Print
Boutique Bazaar chez Shisha Nova
Boutique Bazaar, a retail extension of Shisha Nova
A retail identity that feels distinctive in the store, with mockups showing how it could extend to apparel, packaging, and signage as the brand grew.
Project Overview
Boutique Bazaar is a retail extension of Shisha Nova.
I developed a visual identity that could feel distinctive in the store, and mockups that show how it could extend to apparel, packaging, and signage as the brand grew.
Design Approach
The system uses bold typography and restrained layouts, with smoke textures and subtle botanical elements connecting it to the wider lifestyle offering.
- Logo system
- Horizontal, vertical, and square arrangements allow the identity to fit different spaces.
- Colour and type
- A monochrome base with selected accents supports a premium retail feel.
- Visual motifs
- Texture adds character without compromising legibility.
Applications
- Logo variations and brand assets
- Apparel mockups
- Retail bag mockups
- Signage mockups
Outcome
The identity gives Boutique Bazaar a clear foundation, with mockups that show how the brand can continue into merchandise and in-store applications while connecting it to Shisha Nova.
More from this project
Select an image to view it at full size.
Retail bag, presented as a mockup